Q1 Featured Founder | SweatPals

The 3rd New Majority founder currently fundraising from YOU this quarter.

Hello New Majority Investors! Find your fitness community with this week’s featured founder, SweatPals!

SweatPals

First, some context:

• 💪The US fitness industry is massive, worth $32b in 2022 and projected to reach $50b by 2028 (Source: SweatPals). 

  • ⛔️Supply side - But there are significant barriers to entry for aspiring fitness entrepreneurs: market fragmentation and the high demand for business acumen. For example, tasks like marketing and management can take up to 70% of working time for fitness “solopreneurs” (Source: SweatPals). 

  • 🤷‍♀️🤔Demand side - For workout newbies or those looking to try a new form of exercise, how do you distinguish between options like a costly gym membership or class passes for specialized workout styles and studios?

• 🏃‍♀️🧘‍♀️Enter SweatPals! SweatPals enables fitness “solopreneurs” to build their business and clientele, while also providing a user-friendly platform for fitness newbies and enthusiasts to find the right workouts, instructors, and communities!

• 🙌SweatPals’s peer-to-peer based approach transforms fitness into a vehicle for entrepreneurship, community building, and a marketplace.

This company is made for you if:

• Meet ups x workout classes x dating apps sounds like ❤️ perfection ❤️

• building your own fitness business is on the 🙏 2024 Vision Board 🙏

Tell me more

🏋️‍♂️🚀SweatPals is building a marketplace for sports and fitness enthusiasts where individuals can find their fitness community or grow their “solopreneur” fitness business. Founded in 2021, they launched in Austin in 2022 and have since launched in Houston and Miami, garnering 40k lifetime active users and $250k in revenue in 2023. 

Convinced? Invest today in SweatPals.

The details

• Industry:Wellness, E-Commerce

• Impact: Good Health and Well-Being (SDG 3), Decent Work and Economic Growth (SDG 8)

• Team Diversity: Woman Co-Founder, Minority Founders

• HQ: Austin, TX

• Company size: 2-10

• Year founded: 2022

• Key investors: SweatPals has secured investments from the likes of Sweater*,  Liquidity (Lit), SUM Ventures, and Antler.